A Disney - Star Wars Opinion: Looks like the mouse got one heck of a deal since Star Wars has been boring since 2005
Wednesday, October 31, 2012
Wait, wait, wait. We're talking about $4 billion. But when you look at two of Disney's past buyouts, it makes a person wonder if Lucas sold because his "baby" was losing momentum and interest ... and value.
Think about the $4 billion spent. That's the same exact amount Marvel was bought for. Yet, it's over $3 billion less than what Disney paid Steve Jobs to buyout Pixar Animation.
So why was Star Wars so cheap, comparatively speaking?
This is all based on the above numbers and assumptions but Lucas could have saw his company losing itself since Star Wars Episode III: Revenge of the Sith came out in theaters in 2005. It has been relatively quiet in the Star Wars universe since 2005.
There has been the Star Wars: The Clone Wars animated series, which has been doing good enough to get it into its fifth season this year. However, once any television show gets into its fourth season syndication is inevitable and that's where money is made. Seasons 1 and 2 are going into syndication. But this show hasn't had much vibe or momentum of excitement in its first four seasons (just one writer's honest opinion).
There were also some video game releases—of which the PC game Star Wars: The Old Republic has been a huge investment and is a flop. Don't forget all the merchandise too, since this is how Lucas was able to build his Star Wars empire into what it is today.
But, in the end, Star Wars has been boring for the last seven years and Disney brings new life to the franchise. Especially since they've already announced Episode VII will come out in 2015 (same year as The Avengers 2!).
Lucas was smart to sell right now because in a few more years, Star Wars and Lucasfilm could've lost even more value. Sounds like a win-win all around seeing as how Disney would've probably had to pay near the ballpark of $10 billion after Revenge of the Sith came out. Well played and a smart decision by Lucas. Now let the entertainment juggernaut take over and pump out some (hopefully) amazing Star Wars stuff fans,both old and young, can get excited for once again.
More stories on Star Wars:
Star Wars Rumor: Walt Disney World already planning Star Wars park in Orlando
Disney announces plans for Star Wars Episode VII in 2015, followed by VIII and IX every 2-3 years after
Walt Disney buys Star Wars franchise, Lucasfilm, Industrial Light & Magic (and more) for $4.05 billion
Around the 'Net via ZergNet